Excerpted from our Formulator K. Steven Whiting Ph.D., Director, Institute of Nutritional Science. Reproduced by permission.
All of the formulas that we design for Phoenix Nutritionals must meet three qualifications. The first is potency, there must be adequate amounts of each essential nutrient in a formula to deliver the effect we are looking for. The second concept is ratio, this is the one that most formulators overlook and can cause absorption problems. When we discuss ratio were talking about the amount of one nutrient as opposed to others. Certain nutrients, especially the minerals, each have an electrical potential that can drive them across cell membranes.
If there is an excessive amount of a strong electrical mineral as opposed to the weaker ones, those weaker ones may not make sufficient transport into the cells. For this reason the ratios must be considered. The last factor is of course absorption because we are not what we eat we are what we absorb and if nutrients are not provided in an acidic form, especially the minerals they are very poorly absorbed at the cellular level, making them relatively ineffective. Each of the formulas we develop for Phoenix Nutritionals takes into account each of these three factors, helping to ensure you of the best possible formulas on the market today.